Beyonce showcased her latest Adidas x IVY PARK collection, Ivy Heart, in a stunning campaign shoot released on Sunday. The 40-year-old Grammy winner looked ready to celebrate Valentine’s Day as she stunned in red latex and snakeskin outfits. The brand’s Instagram page shared a captivating video and photos of Beyonce flaunting various looks from the collection. The campaign also included appearances by renowned actor Tyson Beckford, supermodel Shu Pei, talented actress and model Karrueche, singer Troye Sivan, and hilarious comedian Naomi Watanabe.
Beyonce was all set to celebrate Valentine’s Day in an assortment of scorching red ensembles while promoting her newest Ivy Heart collection for Adidas x IVY PARK.
Hot and fiery: The iconic artist, who has won a whopping 28 Grammy Awards, rocked a mesmerizing ensemble in vibrant red latex and snakeskin. The brand took to their Instagram page on Sunday to share a captivating video and a series of stunning photos featuring the 40-year-old sensation.
Fresh Appearance: The trendsetter effortlessly showcased a stylish honey blonde bob in the latest photoshoot, where she previously had long hair for the Ivy Heart campaign.
Captioned as ‘BEY MINE,’ the captivating video cleverly played with Beyonce’s name, adding a touch of humor.
One of the standout ensembles flaunted by Jay-Z’s spouse was a crimson jumpsuit cinched at the waist, featuring bold shoulder pads and a plunging V-neck to highlight the singer’s ample cleavage.
She effortlessly draped a red and black snakeskin shawl over her shoulder, while accessorizing with a matching clutch held in her hand.
Radiating confidence, the singer hailing from Houston, Texas, locked eyes with the camera, exuding a smoldering gaze. Her look was completed with a sassy honey blond bob, accentuated by black eyeliner and vibrant red lipstick.
Stunning: Once again, she donned a dazzling coat with a captivating red and black snakeskin pattern as she struck a pose with fierce confidence.
Stylish: Complementing her ensemble, she adorned a coordinating red snakeskin beret and avant-garde sunglasses while posing confidently for the photograph.
Dancing like a pro: Mrs. Carter gracefully revealed a bit of her leg while striking a scorching pose for the camera, as her fabulous coat effortlessly cascaded down.
She confidently rocked a seductive ensemble, donning a snug crimson mini skirt made of fine nylon fabric. To complete the striking outfit, she sported a matching nylon puffer jacket and gloves, accentuating her style. A vibrant red nylon hat and dazzling oversized red hoop earrings perfectly complemented her look.
In another captivating appearance, she effortlessly flaunted a shimmering coat adorned with a mesmerizing red and black snakeskin pattern. Coordinating flawlessly, she topped it off with a chic beret in the same color scheme.
Adding a touch of futuristic elegance, Mrs. Carter embraced a pair of cutting-edge sunglasses with triangular frames, effortlessly combining fashion and function. Meanwhile, her lustrous long hair cascaded gracefully down her back as she showcased her impressive dance moves.
Casually athletic yet undeniably fabulous, the iconic singer Love On Top effortlessly embraces the red and black snakeskin trend. Rocking a sports bra, coordinating leggings, and a stylish hat, she embodies the perfect blend of sporty and glamorous.
Sporty: Additionally, she was sporting a windbreaker, adorned with the identical design, casually draped over her shoulders, revealing the stylish bra underneath.
1980s aesthetic: The music video showcased an homage to the classic 80s style, with the vocalist donning a vibrant pink brassiere and red high-waisted undergarments, topped off by a red mesh bodysuit.
Covering all perspectives: The celebrity playfully revealed a glimpse of her well-shaped posterior as she gracefully spun around in her alluring attire, casting a seductive glance behind her.
In a stylish yet casual outfit, Beyoncé, the singer of “Love On Top,” continued the trend of red and black snakeskin. She effortlessly pulled off a sports bra, matching leggings, and a hat. To complete the look, she draped a windbreaker with the same pattern over her shoulders.
In the video, Beyoncé also showcased a fashion choice inspired by the 80s. She wore a pink bra and high-waisted red underwear, topped with a red mesh bodysuit. She completed the ensemble with red heels and lipstick, exuding a glamorous vibe.
Furthermore, Beyoncé revealed her artistic side in a stunning shot. She posed with long braids, floating in the air, while creating a heart shape with her hands. This gesture served as a homage to the upcoming holiday for lovers.
Fans ecstatically responded to the video, expressing their admiration for Beyoncé’s bob haircut and addressing her as “Queen Yonce.”
Creative: Displaying her many talents, the versatile celebrity also unveiled a captivating image of herself donning elegant, flowing braids suspended in mid-air in front of a vibrant crimson setting.
Romance: With a touch of creativity, she formed a heart-shaped gesture in the captivating picture, a subtle homage to the approaching celebration of affection and companionship.
Caemo: In a truly star-studded campaign, the renowned comedian and talented fashion designer Naomi Watanabe, aged 34, was spotted showcasing her unique style. Dressed in an eye-catching snakeskin hood, she added an extra touch of glamour with her meticulously designed long nails adorned with charming heart-shaped accents.
Impressive: Shu Pei, a renowned model, looked absolutely fabulous in a trendy red jumpsuit paired with quirky eyewear and white shoes. The campaign was star-studded, featuring the fashion designer Watanabe, who flaunted a snakeskin hood and beautifully detailed long nails with hearts. In a separate photo, the Chinese model and actress Pei also rocked an elegant red jumpsuit, funky eyewear, and white shoes. Another stylish appearance came from Karrueche, who effortlessly pulled off a red nylon puffer jacket with matching gloves and a sleek black bob. Veteran actor Tyson Beckford, on the other hand, sported a sporty velour tracksuit while giving the camera a captivating gaze. And lastly, Sivan, a 26-year-old actor, looked effortlessly cool in a snakeskin windbreaker.
Comfy: Fashion icon Karrueche, aged 33, rocked a trendy red puffer jacket made of nylon, accompanied by coordinating gloves, and a sleek, short black bob hairstyle.
For the male individuals out there, we have the talented actor Tyson Beckford, who is 51 years old, rocking a trendy velour tracksuit. With a smoldering gaze, he effortlessly captured the attention of the camera.
Coming soon, there will be a gender-neutral clothing line that focuses on inclusivity in terms of sizing. This exciting collection will be released in selected stores on February 9, followed by a global release on February 10.
The Ivy Heart collection revolves around the theme of self-love, offering a diverse range of options. It consists of 30 unique clothing pieces, 10 stylish accessories, and five trendy footwear styles. Whether you prefer a regular or oversized fit, this collection has got you covered, with sizes ranging from 3XS to 4XL. From affordable to high-end, the prices of these pieces range from $30 to $300.
Originally launched by the iconic Beyonce in 2016, this athleisure clothing line has been a huge success. Ivy Heart marks the sixth installment of this fantastic collaborative collection.
Cool: In the latest fashion campaign, the talented 26-year-old singer, Troy Sivan, effortlessly showcased his style by wearing a trendy snakeskin windbreaker, adding an extra touch of glamour to the already star-studded lineup.